What a Buyer Will Pay for Your Business , and What They Won't

What a Buyer Will Pay for Your Business , and What They Won'tby: Donna HarrisPublished on: 20/08/2026

A buyer doesn't pay for your revenue or your client relationships. They pay for what they can verify. Here's what that means for your valuation — and what to do about it now.

selling a small business valuationseller's discretionary earnings SDEsmall business sale multipledue diligence small business saleexit planning small businessbusiness valuationselling a businessSDEseller's discretionary earningsexit planningdue diligenceclean booksmultiplessmall businessfrom broke to bankablebookkeeping made simple
What a Buyer Will Pay for Your Business , and What They Won't